Cyber Sale_ Campaign

I had the pleasure of working as both the photographer and graphic designer for Vanity Planet's 2020 Black Friday digital campaign. My goal was to create a fresh and flashy look and feel for the campaign, and I achieved this by using flash photography to bring a fun edge to the shoot. Green and black were the primary colours used create a fun and edgy look for the campaign.

As for the graphic design, I used an vintage "open tab" style to push into the cyber style of the campaign. This style was perfect for the campaign as it complemented the playful nature of the shoot. The final result was a visually engaging and exciting campaign that effectively captured the audience's attention.

ROLE: Graphic Design & Photography

YEAR: 2020

CLIENT/ COMPANY: Vanity Planet

PHOTOGRAPHER: Ryan Tinson